Tissue Products Market, Overview, Key Takeaways, key trends

 
Tissue Products Market

The global Tissue Products Market is estimated to be valued at US$ 80.99 billion in 2022 and is expected to exhibit a 6.55% CAGR over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:
Tissue products include toilet papers, paper towels, facial tissues, napkins, and others. These products provide hygiene and absorbency. The increasing demand for hygienic paper products from households and commercial sectors along with growing awareness about health and sanitation are fueling the growth of the tissue products market.

Market key trends:
One of the key trends witnessed in the global tissue products market is the increasing preference of consumers towards online shopping channels. Earlier, consumers preferred purchasing tissue products from brick and mortar stores. However, with rising penetration of internet and smartphones, consumers are switching towards online shopping due to benefits such as convenience, discounts, home delivery, and other offers. The online retail sector provides various options with product reviews, ratings, and comparisons, which help consumers to choose the best suitable product as per their needs. This, in turn, is boosting the growth of online sales channel for tissue products.

Segment Analysis
The global tissue products market is segmented into toilet paper, facial tissues, paper towels, napkins, and others. The toilet paper segment dominates the market and accounted for more than 30% share in 2022 due to increasing consumer awareness regarding health and hygiene. The segment is anticipated to grow at a faster pace during the forecast period owing to the rising spending power of consumers and their shifting preference towards premium toilet paper products.

Key Takeaways
The Global Tissue Products Market is expected to witness high growth, exhibiting a CAGR of 6.55% over the forecast period 2023-2030, due to increasing health awareness among consumers regarding personal hygiene and sanitation. The market is estimated to reach USD 80.99 billion by 2022.

North America dominates the global market with more than 35% revenue share in 2022 due to rising consumption of premium tissue products in countries like US and Canada. Asia Pacific is projected to be the fastest-growing region on account of growing population, improving living standards, and changing lifestyles in major countries like China and India.

Key players operating in the tissue products market are SCA, Kimberly-Clark Corporation, Georgia-Pacific LLC, Asia Pulp and Paper Group, Procter & Gamble Co., Sofidel Group, CMPC Tissue S.A., WEPA Hygieneprodukte GmbH, Metsä Group, and Cascades Inc. These players are focused on new product launches and strategic collaborations to enhance their market reach. For instance, in 2021, SCA launched its first recycled toilet paper in North America made from 100% recycled fibers.

Read More:

https://www.marketwebjournal.com/tissue-products-market-growth-demand-and-forecast/

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