The
dietary supplements market in Indonesia has witnessed significant growth in
recent years due to the rising health consciousness among people and growing
recognition of the benefits offered by dietary supplements. Dietary supplements
such as vitamins, minerals, herbals, botanicals, amino acids, and others play
an important role in maintaining good health and overcoming nutritional
deficiencies. Rising adoption of sedentary lifestyles and unhealthy dietary
habits has increased the risk of lifestyle disorders, thereby driving the
demand for dietary supplements for preventing illnesses and maintaining
wellbeing.
The
global Indonesia Dietary Supplements Market is estimated to be valued at US$ 2192.85 Mn in 2023 and is expected
to exhibit a CAGR of 8.0% over the
forecast period 2023 to 2030, as
highlighted in a new report published by Coherent Market Insights.
Market key trends:
Rapid digitalization and social media
influence have had a profound impact on the Indonesian dietary supplements
market in recent years. With increasing internet and smartphone penetration,
consumers are exposed to a myriad of health and wellness information available
online on various social media platforms and health websites. This has boosted
health consciousness and helped shift consumer preference towards preventive
healthcare options including dietary supplements. Social media influencers and
bloggers are also increasingly promoting the use of supplements for various
health benefits thereby increasing brand awareness and demand from young
population segments in the country. The growing reach of online marketing and
e-commerce has further augmented the easy availability and accessibility of
dietary supplement products in Indonesia. This trend of health information
dissemination and product promotion through digital mediums continues to drive
significant market opportunities.
Segment
Analysis
The Indonesia dietary supplements market is dominated by the vitamins,
minerals, and other nutrients sub-segment. This is due to the high demand for
essential vitamins and minerals to meet nutritional deficiencies among
Indonesian consumers. Vitamins and mineral supplements help in providing vital
nutrients and micronutrients to the body, which are otherwise lacking in
regular daily diets. Growing health awareness and changing lifestyles have
propelled the demand for vitamins and mineral supplements in Indonesia.
Key Takeaways
The global Indonesia dietary supplements market is expected to witness high
growth. The global Indonesia Dietary Supplements Market is estimated to be
valued at US$ 2192.85 Mn in 2023 and is expected to exhibit a CAGR of 8.0% over
the forecast period 2023 to 2030.
Regional
analysis related content comprises the Asia Pacific region currently dominates
the Indonesia dietary supplements market. This is owing to countries like
Indonesia, India, China, and Japan having the highest consumption and
production of dietary supplements. The large population in the Asia Pacific countries
presents a lucrative market opportunity for dietary supplements manufacturers.
Key players operating in the Indonesia dietary supplements market include
AbbVie Inc., Janssen Global Services, Johnson & Johnson, F. Hoffmann-La
Roche Ltd, Amgen Inc., Pfizer Inc., Novartis, Astellas, Bristol-Myers Squibb
Company, Merck Sharp & Dohme Corp., UCB SA, and Allergan plc. Key players
focus on adopting aggressive marketing strategies to increase brand awareness
and launch new products with various added health benefits to gain more
consumers. Partnerships and collaborations are also followed by manufacturers
to strengthen their presence in the lucrative Indonesian dietary supplements
industry.
Get
more insights on this topic:
https://www.marketwebjournal.com/indonesia-dietary-supplements-market-size-market-share-analysis/
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