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Virtual Reality in Gaming Market |
Virtual
reality technology in gaming offers a highly immersive gaming experience by
combining sophisticated graphics and audio engineering to simulate real-world
environments and stimuli. Virtual reality gaming allows users to freely explore
three-dimensional gaming environments and interact with digital objects and
characters in an experiential manner that is closer to real life. Popular VR
gaming genres include action-adventure, racing/flying simulations, horror
experiences, and social gaming. Continuous technological advancements are
enhancing the immersive effects through sharper graphics, wider fields of view,
and compatibility with additional input devices like motion controllers.
The
global Virtual Reality in Gaming Market is estimated to be valued at US$ 15895.59 Mn in 2023 and is expected
to exhibit a CAGR of 8.9% over the
forecast period 2023 to 2030, as
highlighted in a new report published by Coherent Market Insights.
Market key trends:
One
of the key trends driving the virtual reality gaming market is the rising
adoption of wireless VR headsets. Early VR headsets required bulky cables for
connectivity that constrained the movement of players. However, new-age
wireless VR headsets are much more convenient and provide complete freedom of
movement without being tangled in cables. Wireless capabilities are further
improving the immersive experience and comfort level of VR gaming. VR headset
manufacturers are also focused on reducing the weight, size, and cost of VR
headsets to attract more consumers. As VR gaming continues to provide realistic
simulations at affordable price points, its adoption rate is expected to
steadily rise across both commercial and consumer applications over the coming
years.
Porter's Analysis
Threat of new entrants: The threat of new entrants in the virtual reality in
gaming market is moderate as setting up operations requires high initial
investments in VR hardware and software development.
Bargaining power of buyers: The bargaining power of buyers is high in this
market as many global game developers provide options for customized VR gaming
experiences.
Bargaining power of suppliers: The bargaining power of suppliers is moderate
given the availability of VR hardware and software from major global tech
companies.
Threat of new substitutes: The threat of new substitutes is high with the
continuous technology advancements in AR and MR.
Competitive rivalry: The competition in the virtual reality gaming market is
intense with major gaming companies competing to offer next-gen immersive
gaming experiences.
Key Takeaways
The
Global
Virtual Reality In Gaming Market Size is expected to witness high
growth over the forecast period. The global Virtual Reality in Gaming Market is
estimated to be valued at US$ 15895.59 Mn in 2023 and is expected to exhibit a
CAGR of 8.9% over the forecast period 2023 to 2030.
Regionally,
North America dominated the market in 2023 due to high penetration of VR
devices and availability of advanced gaming infrastructure in the US and
Canada. However, Asia Pacific is projected to be the fastest growing regional
market through 2030 with increasing adoption of VR in gaming in major countries
such as China, Japan and India.
Key players operating in the virtual reality in gaming market are August Stork,
Candy Me, CartoonCandy, Cloetta Ab, DeMet, Ferrero Group, Ferrara Candy
Company, Grupo Arcor, Haribo GmbH & Co. KG, Mars Incorporated, Mondelez
International, Inc., Naeemfoods, Perfetti Van Melle, Purebred Confectionery,
Rock Candy, and The Hershey Company. Among these, August Stork, Candy Me and
CartoonCandy held a significant share of the market in 2023 owing to their
diverse VR gaming portfolios across PC and console platforms.
Get
more insights on this topic:
https://www.marketwebjournal.com/virtual-reality-in-gaming-market-market-size-and-share-analysis/
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