Data Analytics To Promote New Flavours Is Anticipated To Open Up The New Avenue For Cigars And Cigarillos Market
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Cigars And Cigarillos Market |
Cigars and cigarillos are made from tobacco which is rolled in tobacco leaves. These are traditionally consumed by smoking and come in various sizes, shapes and flavours. Regular cigars and cigarillos are flavoured with typical tobacco taste. However, innovations in flavours such as cocoa, wine and fruits have expanded the product portfolio to attract new consumers. Flavoured cigars and cigarillos are gaining popularity especially among young adults and women consumers.
The Cigars and Cigarillos Market is estimated to be valued at US$ 18.83 Bn or in 2023 and is expected
to exhibit a CAGR of 4.6% over the
forecast period 2023 to 2030, as
highlighted in a new report published by Coherent Market Insights.
Market Dynamics:
Increasing disposable income and rising social acceptance: Changes in lifestyle
and increasing disposable income, especially in developing regions have boosted
the discretionary expenditure of consumers on vice products such as cigars and
cigarillos. Further, declining social taboos have made their consumption more
acceptable across various social classes. This is driving the growth of the
global cigars and cigarillos market.
Growing focus on new experiences: Young consumers continuously seek new
experiences related to food, drinks and vices. They are experimenting with
exotic flavours in daily life activities to make their routines more interesting.
This has prompted companies to innovate and offer new varieties of flavoured
cigars and cigarillos to tap into the evolving preferences of young populations
globally. The rising availability of diverse product portfolio is supporting
the market expansion.
Segment Analysis
The cigars and cigarillos market is dominated by mass market cigars segment.
This segment holds over 50% share of the total market owing to its affordable
prices and availability at convenient stores. Mass market cigars appeal to both
occasional and habitual smokers due to ease of availability and value pricing.
PEST Analysis
Political: The market is regulated by government through cigar advertising and
manufacture restrictions. Many countries have banned tobacco advertising to
curb consumption.
Economic: Rising disposable incomes in developing nations are driving the
market growth. However, anti-smoking campaigns can negatively impact sales.
Social: Cigar smoking is considered prestigious in some cultures. However,
rising health consciousness is reducing social acceptance of smoking.
Technological: Manufacturers are using technological innovations in cigar
wrapping and blending to develop new flavor variants appealing to preferences
of young customers.
Key Takeaways
The Global
Cigars And Cigarillos Market Size is
expected to witness high growth, exhibiting CAGR of 4.6% over the forecast period, due to increasing demand for
premium hand-rolled cigars among high income groups. The North America region
dominates the market owing to large consumer base and availability of wide
range of premium cigar brands in the US. Key regional markets include Europe
and Latin America.
Regional analysis - Latin America dominates the global market with over 30%
share due to availability of premium Cuban cigars brands like Cohiba and
Montecristo in markets like Mexico and Dominican Republic. The region exhibits
higher per capita consumption compared to global average.
Key players operating in the cigars and cigarillos market include British
American Tobacco, Imperial Brands, Plc., Altadis S.A., Habanos S.A., Drew
Estate LLC, Swisher International, Inc., Oettinger Davidoff AG., Swedish Match
AB, and Trendsettah USA, Inc. Key players are investing in promotion of super
premium cigar brands through exclusive events targeting high net worth
individuals. Players also engage in strategic acquisitions to expand their
regional footprint.
For more Insights, Read –
https://www.newsstatix.com/cigars-and-cigarillos-market-market-size-and-share-analysis/
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